China  |  2017

The Gift

Entrant Company

BEAMY

Category

Video Production / Digital Creation / Video for Web

Client Name

Longines

Sub-Category

Advertisement

Longines China decided to launch a campaign to demonstrate Longines’s Spirit of Love during the Chinese Valentine's Day. The video was filmed in France starring Eddie Peng – it exceeded all initial expectations during its release in the first week. It has led to Longines's increase of media investment, on leading social media platforms – WeChat Moments and Baidu Brand Zone.

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Credits

  • Creative Director
    Ronn Lee
  • Business Director
    Yutien Peng
  • Writer
    Crystal Lin
  • Client Management
    Olivia Ma
  • Designer
    Vera Xu
  • Production Company
    Let There Be Light

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Category

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