China | 2017
Video Production (Individual Episode)
Inspired by the black and white keys of the instrument, Philips Piano collection plays up on stark contrast and clean flowing lines to reduce unnecessary visual clutter. With our in-depth understanding of the China market and consumer mindset, Philips Piano Collection achieve recording breaking sales in China and the campaign was subsequently adapted for other Asian markets.
Elevation Digital Media
twentyfourone // motionpicture gmbh
Fashion & Beauty
Art & Experimental